The Value of Design
Let’s not beat around the bush. We want to raise the bar when it comes to design for business, and we want to make your company stand out. So why work with Toucan in 2013? Let’s start at the beginning…
Toucan who?
Toucan Design. We are a team of 10 based in central Exeter and have been established for 13 years. We work with a large range of clients in the South West and beyond, providing professional design and online development services.
What do you do?
Graphic design and website development. We are an enthusiastic and experienced agency, specialising in branding, corporate design (i.e. brochures, reports, leaflets etc) and packaging. We create bespoke websites that are both striking and functional, with unlimited growth possibilities.
Why do I need you?
Communication. We will help you portray your message(s) effectively and professionally. Whether you are looking to plan a 5 year marketing and growth strategy, or a simple one-off project, we can advise on the design options available to meet your needs, and implement your chosen preferences efficiently.
Can’t I do it myself?
Of course. There are many guides and technical packages out there designed for that very purpose if you have time, however, with Toucan you will receive unbiased and honest advice, and the finely honed creative skill that comes from a pure passion for design/development and years of professional experience.
What does it cost?
All projects are estimated on a bespoke basis, calculated from our hourly studio rate. Price will depend on the requirements set out in the supplied brief – we often prefer to discuss this in person to get as many details as possible upfront (no obligation).
Is it worth it?
“For a design-alert business every £100 spent on design increases turnover by £225” – Design Council, Design For Growth Initiative
Your brand has immense value – not just your logo, but your company’s reputation, manner and style. Design can enhance all of this, ensuring visual consistency, quality and the uniqueness of your business are conveyed successfully. An exact ROI can be difficult to define, but the overall benefits both internally and externally really do add up. Strengthening and solidifying your brand for all to see and experience is an extremely worthwhile practice and one we would highly recommend.

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