5 Pointers for Keeping a Design Project on Track

-->
1)   Define the Project aims

Decide why you want to undertake this project. Is it to add value? promote or raise awareness of your business/product/service? … Or because your competitors have just done something similar and you thought you should keep up?  Consider also, what will work for your business and your sector? What will your clients respond to? Some basic market research will go a long way.

2)   Set a budget

Consider what you can realistically invest in the project and what your return on investment might be? Spending that little bit more on quality is likely to save you time (and money) and may give you a better financial return.

3)   Write a brief

Trust in your designers – if you’ve chosen the right people, they will be qualified and experienced. Importantly they should listen to you and ask lots (and lots) of questions – from this they should be able to interpret your needs and help realise your project goals. In addition, careful project management from the outset - agreeing interim milestones, meeting dates and final deadlines etc. – will ensure all involved parties communicate and work towards the same goals.

4)   Define Key roles

Deciding who should be involved in the project from the start is important for continuity, efficiency and strength of design – too many opinions (from members of staff, family, friends and neighbours) during the early stages of the design process can seriously water down a focused and impact-lead project. Do take the time to review and discuss the ongoing work (particularly in the initial stages) so that you can make sure that everyone is on the same wavelength.

5)   Shout it from the rooftops

Don’t forget to launch your project with a bang. Although it might have been an important undertaking for you, people will need to be told about it. Why not start by asking your existing client base to provide honest feedback – this can be both invaluable to you, and can also bolster your relationship with clients who will appreciate that you value their opinion.

Comments

Post a Comment

Popular posts from this blog

8 Best CMSs for building a well structured social networking website

Image
In this era when social networking is the best means of presentation, identity and image building, content presentation has become very important. Using the right kind of CMS is vital in bringing out desired social networking website presentation. Elgg CMS is a great open source community that has a huge following. This gives corporate feel to social networking websites. Aces include great update level, several extensions, great documentation and active community. Pligg is a very easy to use CMS that is easier to manage. Interactive communities can be built with a wide varety of templates, extensions and plugins to choose from. Dolphin has some great features such as video player, recorder, events, forums, video messaging, groups, emails. Various other plugins and features make this CMS suitable for communities, social networks and dating websites. Oxwall is swift and easy to integrate CMS suitable for specialized category of websites. Ning is suitable for integrating its features...
Read more

Website

A web site is a collection of Web pages, images, videos or other digital assets that is hosted on one or more web servers, usually accessible via the Internet. A Web page is a document, typically written in (X)HTML, that is almost always accessible via HTTP, a protocol that transfers information from the Web server to display in the user's Web browser. All publicly accessible websites are seen collectively as constituting the "World Wide Web". The pages of a website can usually be accessed from a common root URL called the homepage, and usually reside on the same physical server. The URLs of the pages organize them into a hierarchy, although the hyperlinks between them control how the reader perceives the overall structure and how the traffic flows between the different parts of the site. Some websites require a subscription to access some or all of their content. Examples of subscription sites include many business sites, parts of many news sites, academic journal sites,...
Read more